Natural, vegan & ferociously stylish

The 1st makeup brand co-created with you

Embrace your convictions

Natural, vegan & ferociously stylish

The 1st makeup brand co-created by YOU

Free up your claws !

Makeup with deep convictions

  • Natural

    Up to 100% of natural ingredients, up to 45% from organic farming

  • Long hold AND comfort

    An exceptional long hold without drying out, with a cocktail of botanical oils and waxes

  • Vegan and Cruelty-free

    No animal-based ingredient. No carmine-based pigment. We are opposed to animal testing, in any country

  • "Easy-matte" finish

    Perfect balance between matity and glow for the lipsticks. High shine for the nail lacquers

  • 1% for Tigers

    Member of the 1% FOR THE PLANET, we give 1% of our sales for wild tiger preservation

  • Best shades

    Co-created with our Instagram community, approved by our makeup experts

You tried it, you loved it

Texture, long hold and colors tested and approved!

The colors are superb, the texture is pleasant, this lipstick does not dry lips out. And the long hold is awesome! Bravo!!!

Green, Vegan (and it's essential in my opinion), but also quality and colors to the top. And this... I buyyyy!!

For having had the pleasure of testing the formula, I was impressed by the long hold and color intensity (with a super clean formula)

For somebody who never wears lipstick, the colors are very enticing, buttery soft texture, and a fruity fragrance... A big Bravo!

I love the texture of this lipstick, both smooth and lightweight! Plus it's super long hold... finally, a lipstick that lasts!

We deliver worldwide

We deliver (almost) all over the world. Learn more

3€ shipping to Spain, UK, Germany, Italy

and France, Belgium, Switzerland, Ireland, Portugal...  Learn more